Plausible

Plausible is an open source, lightweight, and privacy-friendly web analytics tool that serves as a simple alternative to Google Analytics. It delivers clear website insights on a single dashboard without sacrificing user privacy or site speed.

Plausible is the open source alternative to:

Mixpanel

Google Analytics

Kissmetrics

Fathom Analytics

About Plausible

Plausible provides intuitive and actionable website metrics through a streamlined dashboard that displays essential insights such as visitor trends, goal conversions, and engagement rates. Its lightweight script is designed to load quickly, ensuring minimal impact on site performance while maintaining GDPR, CCPA, and PECR compliance. The tool offers easy integration, historical data import from Google Analytics, and flexible event tracking to help users understand their digital traffic effectively.

Key Features

Intuitive, one-page dashboard for essential insights
Lightweight script that boosts site speed and reduces carbon footprint
Privacy-first design with no cookies or personal data tracking
Fully compliant with GDPR, CCPA, and PECR
Open source code for transparency and self-hosting options
Seamless import of historical Google Analytics data
Custom event tracking and API integration for flexible reporting
Team sharing and customizable access controls

Pricing

Growth

$9/Monthly

Great for small businesses and personal projects.

Features:

✓Up to 3 team members
✓Up to 10 sites
✓3 years of data retention
✓Email/Slack reports
✓Google Analytics import
✓Goals and custom events
✓Saved Segments

Business

$19/Monthly

Designed for growing businesses needing advanced insights.

Features:

✓Everything in Growth
✓Up to 10 team members
✓Up to 50 sites
✓5 years of data retention
✓Stats API access (600 requests per hour)
✓Looker Studio Connector
✓Custom properties and funnels
✓Ecommerce revenue attribution
✓Priority support

Enterprise

Custom

Tailored for large enterprises with extensive requirements.

Features:

✓Everything in Business
✓More than 10 team members
✓50+ sites
✓600+ Stats API requests per hour
✓Sites API access for reselling
✓Extended data retention
✓Technical onboarding

Summary

Plausible delivers a robust yet simple analytics experience that prioritizes user privacy and fast performance. Its clear interface and flexible features empower users to gain meaningful insights without the complications of traditional analytics tools.

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